通过将Facebook Audience Network群组用户产生的收入与获客渠道绑定，广告主能够精确优化获客策略，提升ROAS（广告花费回报率）和LTV（生命周期价值）的精准度。游戏开发者基于更好的工具，持续获取高质量用户，打磨更加理想的用户体验，由此带来长期互动与收入增长。

By binding the revenue generated by users of Facebook audience network group with the customer acquisition channel, advertisers can accurately optimize the customer acquisition strategy and improve the accuracy of ROAs and LTV. Based on better tools, game developers can continuously obtain high-quality users and polish more ideal user experience, which will bring long-term interaction and revenue growth.

随着游戏行业的高速增长，更高透明度的应用内收入是帮助游戏应用获得成功的关键。AppsFlyer能够将变现渠道、获客渠道及归因数据互联互通，将收入数据精准归因于获客渠道，呈现高精度、全方位的用户回报路径。