当然也有人问想要做好阿里 站必须要做付费推广吗?负责的说，开通会比不开通的效果要好，毕竟阿里肯定会要给愿意给他钱的客户更多的流量。但并不意味着开通了付费就一定有效果，阿里推送了很多付费推广方式，p4p， 包等等，还有店铺升级金品诚企。一般建议企业刚开通阿里的话，可以把重点放在p4p上，它的可操作性更强一些，研究透了效果会比较明显。

Of course, some people ask, do you have to pay for promotion if you want to do a good job in Ali international station? In charge, the effect of opening is better than that of not opening. After all, Ali will certainly give more traffic to customers willing to give him money. However, it does not mean that the opening of payment will have an effect. Ali has promoted many payment promotion methods, P4P, national package, etc., as well as store upgrading jinpincheng enterprise. It is generally recommended that enterprises should focus on P4P when they have just opened Ali. It is more operable, and the effect will be obvious after thorough research.

总之，想要把一个平台做好并不是一件容易的事情，需要花时间去研究平台规则，分析竞争对手，分析店铺数据，不断调整优化，还要进行必要的投入，毕竟合理的投入能够带来更多的产出，相信很多老板都在意的不是投入，更多的在意是带来的利润。