“Coconut Lane倡导两大核心理念：自爱与女性力量。我们的宗旨是鼓舞并激励女性(TikTok话题标签#girlbosses)成为 好的自己。与TikTok这样的平台合作，我们能发挥不同创意，紧跟趋势进行尝试，从而将自己的理念贯穿所有宣传活动。这真的令人激动。”Coconut Lane营销经理Phoebe Parker表示。

"Coconut Lane advocates two core concepts: self love and women's power. Our mission is to inspire and motivate women to be the best of themselves. Working with platforms like tiktok, we can give full play to different ideas and try to keep up with the trend, so as to put our ideas through all publicity activities. It's really exciting. " Phoebe Parker, marketing manager at Coconut lane, said.

“在TikTok创作广告内容的过程真的太有趣了！”Omolola联合创始人兼联合CEO Taiwo Adegbulu表示，“能让顾客开怀一笑，还能让他们了解我们的产品，这正是TikTok的优势。TikTok让创作变得有趣，这也是我们选择它的原因。”