Domestic e-commerce live broadcasting is in full swing, which makes many small cross-border e-commerce partners want to copy the domestic live broadcasting mode overseas. When people choose platforms, they often struggle to know who is better to promote Facebook and Youtube celebrities. In this paper, Shenzhen hot marketing company Xiaobian will take the live broadcast industry as an example to talk about which of the two platforms is more suitable for the red man live broadcast.

虽然YouTube和Facebook是互联网上 大的社交平台，但它们都有超过20亿用户，两者都是为了独特的目的而使用的。 初，YouTube是一个个个人共享、观看原创视频的平台，同时也为人们提供了一个公开交流的论坛。同时，YouTube也成为了一个视频内容分发平台，让大量的原创内容创作者成为社交媒体网红。